Share Prices And Big-Time Sports

Career College Central Summary:
  • Big-time college athletics and publicly traded for-profit colleges have a few things in common. Both excel at marketing, know their way around multimillion-dollar corporate deals and have plenty of critics. But to the leaders of Pac-12 Conference universities, for-profits have no business being in the NCAA’s Division I.
  • CEOs of all 12 of the conference’s members wrote to the NCAA’s Board of Directors to express concern about how athletics fit within the academic missions of for-profit institutions. The Pac-12 members have all agreed not play teams from Grand Canyon, officials on both sides confirmed.
  • The new front in the for-profit wars is linked to Grand Canyon University’s move from Division II to the Western Athletic Conference (WAC), which began last month. The university, is the first for-profit to join Division I.
  • Crow acknowledged that running a Division I athletic program is challenging. But he said the Pac-12 wants to avoid adding worries about for-profits and the stock market. In particular, Crow and the other presidents don't like the idea of success in sports benefiting shareholders.
  • Grand Canyon argued that its tax status has never been an issue during the 10 years the university has competed in Division II as a for-profit.
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